Matrix, the UK's leading energy management company approached Wilson Cooke to create an exciting new web presence that differentiated them in a busy market. The brief was to showcase the newly developed product suites and energy products in a simple and effective manner.
Lee Whittingham, Creative Director at Wilson Cooke commented "A great example of how our Customer Centric approach really works - we spend many hours wire framing the website and looking at the user journey before we started with visual so we could develop a website that flowed, was easy to use and did its job. As part of the process we also created a new brand, 'think SMARTer' that was the umbrella identity for the new product ranges. We are really pleased with the result and are continuing to work with Matrix to enhance the site."